by Ursula Renée
is a business. As with any business, the author wants to make money.
an attempt to bring in revenue, an author may follow the trends. Publishers
recognize the popularity of a trend and readers have proven that there is a
market for them. However, it is not always best to follow the crowd.
authors choose a career in writing because they like to write. There is
something about breathing life into characters and creating worlds that is more
satisfying than anything else. However, when trying to create stories for
others, an author may not be able to put her heart into her creation.
will notice something is lacking and walk away unsatisfied. And, with so many
other books available, why would they continue to invest their time and money
in someone who has proven to be unsatisfying?
problem with chasing a trend is that by the time a topic becomes popular there
is an overabundance of books in the marketplace. This may make it harder for
the author to get noticed.
author should write for herself.
there may not be too many books with middle-age vampires, who work in a special
division of the FBI in the 1950s, it does not mean there’s no audience for it.
Twenty years ago, there were few, if any, interracial romances or LGBT
romances. However, all it took was for one writer to write the book she wanted to read and a publisher to take the chance with
it. Once the story was out there, people realized there was interest in
something other than traditional romances.
you want to make money, it is important to be yourself. Write your story. If
you write it well, you will find the audience for it.♥
Ursula Renée is the President of
RWA/NYC. Her historical romance, SWEET JAZZ, will be published by The Wild Rose
Press. When she is not writing, she enjoys photography, drawing and stone
carving. Visit her at www.ursularenee.com.