Friday, February 16, 2018


Every week we bring you an exciting hot book cover from 
one of New York's Leading Romance Authors.

by Anna DePalo
A Serenghetti Brothers Short Story

Read all about the Serenghetti Brothers and 
the women they can't resist.

Read Romance!

Friday, February 9, 2018


Every week we bring you an exciting hot book cover from 
one of New York's Leading Romance Authors.

by Falguni Kothari
Graydon House

SUMMARY:  Simi Desai is thirty years old and her husband is dying of cancer. He has two last wishes in his final months: first, that she’ll have his baby so that a piece of him lives on, and second, that she’ll reconcile with her old flame, who just happens to be their mutual best friend. And so over the course of their last summer together, Simi’s husband plans a series of big and small adventures for this unlikely trio, designed to help them say goodbye to each other and prove to Simi that it’s okay to move on without him—and even find love again.


Thursday, February 8, 2018


This week members of RWA/NYC will be discussing 
Social Media and sharing their tips.  

By Maria Ferrer

Your writing is your brand, and social media is the best and quickest way to build your brand and grow your audience. Here are some quick tips to start the New Year:

1)    Less can be more.  You don’t have to be on every platform.  Pick the social media that you enjoy and where your audience is.  It’s alright if you are only on one.

2)    Be consistent.  Whether it’s daily or weekly or monthly, establish your presence and be active.

3)    Let your personality shine.  Be yourself. Talk about yourself, your passions, your writing technique, your pets, etc.; share your favorite photos, recipes, et al.

4)    Don’t just sell, sell, sell.  Social media is about being social.  Don’t sell your novels 24/7.  Yes, announce your new release, but that should not be all you talk about. See number 3.

5)    Like and share with others.  Remember to like and share posts from others.  It will gain you more friends and followers. ♥

Maria Ferrer and her alter ego Del Carmen are on Twitter and Facebook, and that’s about all they can handle right now.  Visit them on


Wednesday, February 7, 2018


This week members of RWA/NYC will be discussing 
Social Media and sharing their tips.  

by Robin Lovett

For some writers, social media is something they enjoy. It jives with their personality, a desire to be social, to share their ideas with the world and talk about their books on a public forum. For others, it's a struggle with the introverted desire to remain private, to observe but not interact, and to stick to writing rather than talking about our books to total strangers. 

Many of us fall into both categories, depending on the day of the week and what's going on in our lives. But the fact of our professional publishing world, from every corner we hear: we have to do social media if we want to sell books. 

So for those days when the introverted side of you is screaming, DON'T MAKE ME DO IT, here are some suggestions. 

1) Think Small – One of the overwhelming things about social media can be the sheer number of people who could potentially see you posts. A writer friend, C. L. Polk reminded me that her strategy is remembering that there is so much chatter on social media, the reality for most of us is that relatively few people will see what we post. Think about posting to those select few and it can be less overwhelming.

2) It doesn't have to be PERFECT – Adding to number one, there is so much noise on social media, one post will not make or break you. Not everything you put out has to be witty and earth moving. Talk regular speak. Be real and don't over think it. People just want to hear what's going on in your life, even if it's just how badly you needed your last cup of coffee. Be relatable.

3) Talk to Your Friends – The best way to feel comfortable online is to have a tribe of friends you regularly interact with. On the days when posting anything feels like torture, think of something you'd want your friends to know you're up to. Or, don't talk about yourself at all that day. Comment on other people's posts and post about one of their books. 

4) Look Through Your Photos – Many of us take a lot of photos we never get around to posting. I got this tip from Alexis Daria. Scroll through what pics you've taken and pull out something amusing, cute, normal, or a previous memory. Photos in posts generally get the most interaction and very likely someone will enjoy it.

5) People Expect You to Talk About Your Books – This is courtesy of Kimberly Bell.  You've been upfront with your account in your bio. People who follow you know you're a writer, it's ok to pimp your book every week. (This is the hardest one for me.) Reminding people about your latest series, or your past work, or upcoming releases is expected of you. There's nothing wrong with talking about your books. 

6) Try the Twitter chat for romance writers #RWChat – This is a shameless plug for the chat I help out with that's run by Kimberly Bell, C. L. Polk and Alexis Daria. Every Sunday evening we get together on Twitter and talk romance with dozens of other romance writers. Answering the questions creates content for your Twitter account, helps with exposure and making friends. It gains you followers and impressions. Best of all, you learn by observing how to do social media from some very awesome romance writers with experience. 

Even when the introverted urge has got you wrapped up and is keeping you blocked on what to post on social media, there are things you can do. Be nice to yourself. Posting everyday is hard. Pressure to do it can often make the avoidance desire worse. Do it gently and don't be afraid to ask for help when you need it.♥

Robin Lovett writes romance to avoid the more unsavory things in life, like day jobs and housework. She's written a series of dark suspense romances for SMP Swerve and has an upcoming sci-fi erotic series with Entangled Publishing. She's represented by Rachel Brooks at BookEnds Literary Agency and can be reached on Twitter @LovettRomance or at


Tuesday, February 6, 2018


This week members of RWA/NYC will be discussing 
Social Media and sharing their tips.  

by Harper Miller

I have a confession to make. I have a love-hate relationship with social media. There are days I love it, and days I absolutely abhor it.

When I was younger and had just finished reading a book, I’d flip to the very last page and find an address where I could write to my favorite author. I sent out a letter maybe three or four times, and the response time was so long that when the reply postcard or fan club welcome packet arrived I’d forgotten even sending a letter. That’s just how things were. And receiving a response from the author directly? That was about as rare as spotting a unicorn in the wild.

With technological advances came the advent of social media. Now, communication is more immediate. Social media has created a global culture where we must know minute details about the lives of every person in the spotlight, no matter how small that spotlight may be. Back in the day, unless there was a picture of an author on a book jacket, we had no idea what our favorite author looked like. We had no idea if they went to the gym every morning, if they had a cat or a dog, if they recently vacationed with family in Maui, but thanks to social media it’s easier to follow the lives of the writers we adore.

Navigating social media requires a bit of pizazz. For many indie authors (including myself) social media is a godsend. Without a traditional publisher, finding a sect of people to connect with you and your work is an uphill battle, but social media has made it easier to tap into an audience and market specifically to that audience.

I think a major mistake authors make is not finding a platform that’s best suited for them. Some of us shine in a particular area. It’s like writing romance, while I love a good paranormal/fantasy, I know I’m not a paranormal/fantasy writer. I can’t create wonderful backstories where glorious worlds are built based on things I’ve conjured up in my imagination. You know, stuff like meta humans teaming up with an alien race to prevent Earth from blowing up. I’M JUST NOT THAT COOL YET! I can’t keep a story like that going for 200+ pages. But smut? Good lord, I know smut.

Here are some tips I suggest to up your social media game in 2018 and not lose your mind in the process:

Tip #1: Choose your platform wisely

We have to choose social media platforms the same way we choose subgenres of romance to write. We have to play to our strengths. If you know that personal engagement is too overwhelming, then maybe Facebook isn’t the place for you. We all need the dreaded Facebook, but if you find yourself becoming anxious trying to conjure up personal anecdotes, you may want to watch from the sidelines instead. You shouldn’t feel pressured to connect. Relationships with readers should grow organically. Maybe the fast-paced world of Twitter is more your speed. Or maybe you just like looking at pretty pictures, so Instagram is more calming for you. There is no wrong platform. Just choose the one that’s right for you. It should be the one you enjoy spending the most time on.

Tip #2: Make time management a priority

It’s great to want to be everywhere all the time, but between writing, marketing, working full-time jobs, and taking care of our families, many of us spread ourselves thin. You can have an online presence on multiple platforms, but don’t feel obligated to check-in on each platform daily. If you do, only spend an hour online. Promise yourself you’ll only spend fifteen minutes on each platform. Scrolling can turn into a huge time suck if we let it. Do not let it, you have duties to fulfill, slayer of words!

Tip #3: Have fun

Social media is a necessary evil. We need it to connect with readers. We need it to network and connect with other authors. We need it to connect with agents. We need to it connect with publishers. We need it to keep up with the goings-on in the world because some of us prefer to avoid the news and can only tolerate updates in small doses. *Raises hand* My point is, social media is here to stay, and we have to figure out ways to make it work for us. There is no one-size-fits-all model. What works for another author may not work for you. The trick is to try a variety of tactics and see what sticks. Your audience will guide you. Reach out and ask them questions, make marketing interactive. Find a balance between promoting your work and getting to know your readers. If you’re authentic in your efforts, the perfect readers will find you, I promise.

Now, go forth, modern writer, and find your social media niche.♥

Harper Miller is a thirty-something native New Yorker. She’s traveled the world and lived in a variety of places but always finds her way back to the Big Apple. A lackluster love life leaves time to explore new interests; for Harper, it is writing. The Sweetest Taboo: An Unconventional Romance is her debut novel. In her mind, the perfect Alpha male possesses intellect, humor, and a kinky streak that rivals the size of California. When she isn’t writing, Harper utilizes her graduate degree in the field of medical research. She enjoys fitness-related activities, drinking copious amounts of wine, and going on bad dates. Harper may have sworn off online dating, but she loves writing about couples who connect via this medium. If you’re interested in erotic short stories, give the Kinky Connect Chronicles a whirl. All stories in the series are standalones. Stay up to date with Harper by visiting her website:

Friday, February 2, 2018


Every week we bring you an exciting hot book cover from 
one of New York's Leading Romance Authors.

By LaQuette
Brooklyn Girl Inc., LLC

SUMMARY:   Masaki Yamaguchi has lived by one rule: Bend the world to your will, and break those that refuse to comply. This motto has served him well as the head of the Yakuza family in Canarsie, Brooklyn. However, when he meets a soulful beauty with locs from Brownsville with her own set of rules, things aren’t as clear, or easy as they used to be. 

Oshun Sampson has worked hard to clean up her beloved Brownsville, Brooklyn. She's sacrificed everything, including her own happiness, for the cause. She’ll be damned if she allows anyone the chance to destroy the progress she and her community have made. With the looming threat of the Canarsie Yakuza family closing in, the sexy new patron with the captivating eyes is a dangerous distraction she can’t afford. 

Visit LaQuette at


Monday, January 29, 2018


One way to creative passive marketing that has legs is to swag. I have two forms of swag that serve as passive marketing because they hang around for a long time. The first one is a recipe card.

Some of my books discuss food. Favorite recipes or dishes are mentioned. I have created recipes for those foods and put them on postcards with the cover of the book that mentions the dish on the other side. This serves two purposes – 1) it has a reason for being, is useful, and not as likely to be tossed out as a promotional postcard; 2) it also opens up the possibility of being passed along to someone else. The cover on the other side is bound to raise some interest.

I give out recipe cards at book signing and romance reader cons. Having them gives a good opening line to people walking by. “Do you like to cook?” Some shake their heads, but most do. The first cards were so successful, I used my own recipes and put them on the back of postcards with a cover of each book in the series. Now I have a packet of nine recipe cards, each with a different cover on the other side. Makes a great hand-out, prize in a Facebook take-over or party or are easily mailed out to a snail mail list of fans.

Cost? Very inexpensive on Vistaprint, especially during a sale period. Vistaprint has sales all the time, so you can load up when the prices are low. You don’t have twelve books out? Get together with another author or two or three. This is great because you split the cost, making it dirt cheap for you to give away calendars. They are easy to mail, too.

The next passive marketing idea is brand new. I had it last year, but no time to execute it. It’s a calendar. Vista print has a small wall calendar size (6.5” x 8.5”) that is easily mailed. I created a different piece of art for every month. Each picture has one or more of my covers on it. Thus, whenever the reader turns the calendar for a new month, she will have my covers staring at her for the entire time.

Using bright, colorful pictures as the background for my covers makes the calendar pretty while it is also useful. It does cost more than the recipe cards, which are cheap during sales. The calendar, during a sale period can range from about $8.00 to as low at $4.00, depending on the quantity you buy.

Calendars make great giveaways, instead of free books. You can also mail them to some of your best readers. I’ve even sold three of them for $15.00, including shipping. I like this form of passive marketing the best because you will be in the home for a full year, and because the item you’re giving away is very useful and will remain visible and not end up in the garbage.

Passive marketing through swag can make you stand out in a good way while offering readers things they can use and will want to keep.♥ 

PART 1:  To read Jean’s SELF-PUBBING TIPS AND TRICKS:  PASSIVE MARKETING PART 1  check out her article of January 22.

Jean Joachim is an award-winning, multi-published author of contemporary and military romances, of romantic suspense and sweet romances. Visit her at